Writing for a short attention span

Writing for a short attention span

As the years have passed, reading habits have changed. Many modern readers (particularly those seeking information) want snippets of writing – something easy to digest before they flit to something else. There is so much more to distract us now. So writing for a short...
Typos – the maths behind why they matter

Typos – the maths behind why they matter

Do typos matter? Humans have been making blunders in writing ever since they first put chisel to stone or pigment to papyrus. And I mean all humans – even professional writers and editors. The difference nowadays is that the blunders can be seen around the world...
Proofreaders – can we fix it?

Proofreaders – can we fix it?

Is it worth paying a proofreader? If your writing seems OK to you, maybe you’re wondering if there’s any point in getting it checked. The answer lies in the world of heating maintenance… The man who comes to service the boiler (a delightful chap) has...